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Old 20.04.2016, 19:25
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Starting web hosted in CH

Hello all!

We are three people who wants to start their own website hosted in Swizterland. One of us is swiss resident, Permit B, and the other two are EU residents.

Our business model will consists in earning money through the ads we displayed on the web, based on the users traffic we can achieve.

We have several questions that perhaps you could clarify to us:

- What is the cheapest way to create the company? How much would that cost?
- Is there any problem if two of us are not Swiss residents? What are the steps we should follow? Can we all of us be owners or only Swiss resident can be?

- In our home country, Government requests all websites to display a kind of "warning message" to the visitors expliciting that website uses "cookies". Is something similar requested in Swiss law?

- Are there any special constraint or rule we need to take into account when creating our own online company in Switzerland? In our home country it is penalized to link to some newspapers. Is it the case in CH?

- In case of failing (hope not!) is it as simple as closing and recovering all the share capital left?

Thank you very much for your support.

Kind regards,
Sergio
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Old 20.04.2016, 19:43
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Re: Starting web hosted in CH

GmbH will need CHF20,000 plus costs of setting up. At least one director must be a Swiss resident.

Said resident would need a good business plan and be able to show you have the financial means to keep the company going for several months while it gets established.

These may help:

https://www.kmu.admin.ch/kmu/en/home...-national.html

https://www.startbiz.ch/en/home.html
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Old 20.04.2016, 19:53
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Re: Starting web hosted in CH

A website that explains founding a Swiss company is gruenden.ch. Much of it is in English. This link presents several legal structures:

http://www.gruenden.ch/en/founding-p...gal-structure/

http://www.gruenden.ch/fileadmin/cus...ion_201212.pdf

Edit:
This thread discusses closing a Swiss company:

Closing a Swiss Company

Last edited by Mullhollander; 20.04.2016 at 20:30.
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Old 20.04.2016, 21:35
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Re: Starting web hosted in CH

In addition to the above, here are a few threads to get you started.

Starting a business in Switzerland.

Einzelfirma & Gmbh details in Zurich? [starting a business]

Starting a business with Permit B
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Old 21.04.2016, 08:55
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Re: Starting web hosted in CH

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Our business model will consists in earning money through the ads we displayed on the web, based on the users traffic we can achieve.
This is not really a bussines model. Do not expend money before you have 1Millon visitors per month.

Open the web page -hosted when you like- get the visitors, and after that create the company.

Create a company in Switzerland cost about 2-3.000 chfs. But the professional job you need to pay to do the paper work, taxes, etc... could be a bunch of money per year.
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Old 21.04.2016, 09:26
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Re: Starting web hosted in CH

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Our business model will consists in earning money through the ads we displayed on the web, based on the users traffic we can achieve.
Ah yes, reading that that made me nostalgic. That was the big dream back in the 1990s. How old is that online marketing book you've been reading? What sort of content are you providing that you think will generate enough click revenue to sustain 3 people in Switzerland (of all places)?
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Old 21.04.2016, 10:12
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Re: Starting web hosted in CH

The cheapest way may be to form a ->Kollektivgesellschaft. However, contrary to a GMbH or AG or similar, you as well as all other participants (Gesellschafter) are liable with your/their full wealth, that's why an agreement (doesn't even need to be in written form though that would clearly be recommended) is enough to get the company in a legally operational state. The liability thing may be bit (cough cough) of a problem if the company goes belly up.
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Old 26.04.2016, 03:01
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Re: Starting web hosted in CH

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Our business model will consists in earning money through the ads we displayed on the web, based on the users traffic we can achieve.
You would need to get traffic of few million page views per month to get "some" review from ads. Not every content generates the same ads click through.

I'm not sure why you want to create a company in CH, instead of UK or any other country with much lower initial capital. You could even start whole business as freelancer with zero expenses and very easily switch into a company when you get a "solid" profit.
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Old 06.05.2016, 19:46
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Re: Starting web hosted in CH

Best of luck with the business venture however I'd have to echo some of the other comments about your business model. Take a look at this excellent resource which will walk you through the various ways to building a sustainable revenue model:

http://www.smartpassiveincome.com/
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