You can read about it here here - Sorry in German

Saw a couple of them at Zürich HB this morning.

These posters saying things such as "The disabled only cost us money" are obviously designed to provoke some kind of discussion, and will, I hope, as the campaign develops, turn into something more positive, but I can't help feeling it's in rather bad taste.

Latest rumours suggest that it could be the disability insurance sector behind them. Whether that makes them any better is also open to debate.

I saw one of these today! It said 'Arretons de payer pour les handicapes' (Let's stop paying for the disabled) - and was on a billboard RIGHT IN FRONT OF a disabled parking space in a car park.

And I mean 'right in front of', like a parking buffer, not something on a wall 50m away.

I'm all for free debate and broaching difficult conversations, but I think this particular poster placement crossed a line.

kodokan

Edit: This was just outside Morges, near Lausanne.

Seems you sure can get away with some very agressive posters in Zurich that woudn't be approved elsewhere. Am curious to see the response.

I agree. I would guess (hope) that they are intended to morph into something positive as the ads reveal more in future.

It's no good for the poor disabled sod who has to get out of his car and be confronted with it just now though, is it?

It's definitely a step further from "there's probably no god..." posters that went around a little while back.

Man people would not believe this stuff back home

This campaign is pretty disturbing. Like others have siad, I hope it's a bizarre teaser that will produce something positive eventually.

I wouldn't be too worried about the disabled driver being accosted by the poster, though. My observation is that only about 10% of the drivers who park in handicapped spaces appear to have some form of handicap. I feel like yelling at the others, "What's your handicap? Mental disability?"

Cool. I can't wait for the "Old people cost too much, let's grind up up and use them as cat-food" posters to appear. Maybe I can get a job with this ad agency?

I'm really hoping it's an example of that side of the Swiss humour that doesn't really work.

I dont see the connection.

Those posters also started in the UK.

That's actually really shocking... imagine how you would feel as a disabled person, rolling into a car park and told how much of a drain on society you were... as if they're not going to feel bad enough about their disability in every day in life without having their noses rubbed in it and suffering such overt discrimination. Very, very sad.

How much we spend on the extreme elderly is a valid issue, as I stated in my original post. In many Western countries, where the age distribution is skewing towards the elderly, we will soon have to make some tough decisions on how to spend our health dollars; it's not some infinite pool. And for my generation and the one following, who are already suffering from paying the debts of the previous generation that racked in the debts, it's all gonna catch up fast. That's unless climate change kicks us in the ass first.

But back to offensive posters. Of the paper kind, not ones on this forum.

Refering to a poster campaign which is provocative in word use and offends many, but on a less provocative level has a valid theme. It is maybe intended to use shock value to force more people to think about the issues.

Not sure if the 'god' campaign made it to Switzerland, but it did make it to many countries in the world.

If it's swiss humour I want to become British right now...

It's one of those things I can't stand. You'll end soon with some racist posters....





@chemmie : I can read *1f u c4n r34d th15 u r34lly n33d t0 g37 l41d*
and I agree with you, I r34lly n33d t0 g37 l41d.....

what is this 'god' campaign?

Posters questioning intellectual/religious beliefs are very different than making someone feel ****** about the social expense of their disability (which is not a choice on their part).

In my book anyways, excuse the pun.

Anyways, God doesnt exist, so don't see the big deal.

(HashBrown will be absent from our screens for a little while as his charred remains from the freak thunderbolt are swept up and disposed of ...)

A lot of disabilities don't come with wheel chairs as prompts

At first I thought you were banning me.

i think its meant opposite: not against disabled but against such debates, "arguments" like those useless peeps only cost money...

Seriously?