I think they mean that Coop would rhyme with poop (sorry, best comparison I could come up with) whereas Koop has the German long o, which sounds more like koh-ohp, and if you aren't quite used to distinguishing the sounds may sound like 'cope'

I always thought it obviously must be the same - at least the parent company. But no, they are nothing to do with each other .

I pronounce it as they do it in the spots.

Coop is pronounced 'ko - opp'.
Migros is pronounced 'mee - gro(s)' (silent s).

It is what I say it is. If the locals don't understand, I just say it louder.

me too!!! Dutch influence I guess

In the UK Co-op is often pronounced 'kwop'

I've been taught to say "KOPE," like "cope with it." Only, I try making the vowel sound just a hair longer than if I were saying the word cope, in order to differentiate Coop from cope. I love Coop - I love any grocery store with a liquor section. So civilized

Depends whether you are speaking German or French.

I shop in Manor and avoid the confusion...

When I first saw it I was thinking it was pronounced "co-op"

But is is, isn't it??? (In real life I mean )

do you know why? because we had "kooohp" in germany too.(since the late 80ies theyre bancrupt or swallowed by some other retailer=vanished) and in its TV ads the company itself said "Koh-opp/co-op". here in CH the swiss say "coop". so i guess its right then.

i still say Konsum (was the old way the shops were called)

In fact, they say goob.

Summary:

German in CH: kohp
French: ko-opp (or koppé)
German in Germany: Koh-opp.

NB. K- is not aspirated in alemanic dialects outside Bündnerdeutsch and Walserdeutsch. K- is aspirated in Germany's German. French has unaspirated k- and in CH the tone is falling (first o pronounced at higher tone than second one).

Anybody willing to make audio-files?

I think it should be co-op

I did not remenber the source but probably I heard it from one of my business class or a group assignment.
Co-op was in the begining the combination of several small supermarkets or retailers to compete with the big supermarket chain: Migros in Switzerlands.

They share the product the food supply chain and marketing compaingen~

So Co-op maybe....
Betty

yep, true!!!

I definitely go for ko opp, but the German speakers I know (mostly from Germany) seem to go more for "cope".

And I don't care what you guys say, it's *definitely* "me grows", and I won't listen to any of your "silent ess" nonsense.

I saw a group of English tourists in the Luzern station trying to get to grips with their surroundings. The guy who looked like the leader said 'Ooooh look, they have a Co-op thing over there' (Pointing at Coop obviously)

Speaking English, to me I would pronounce it typically as 'Koop' and 'Migro's' so that's what I do.

On a tour bus last year, though, the guy told me it was 'Cope' and 'Me-grow'

Anything goes here anyway Call it what you like, I don't believe there is a right or wrong in such a multi-cultural place.