We have just purchased a LCD Sony Tv from Darty, but we have seen the same TV but with a different reference number in another store. Therefore we would like to know if anybody has tried to use the price match promise with Darty, and what success have you had if any. Thanks

You say it had a different reference number. Was it, in fact, a different model ? If so, it’s not an identical product.

The refrence number we have is KDL-40W4000E, but the one we saw in another store was the KDL-40V4210, but the same TV.

on the outside it might look it but the W and V series are different under the hood.

The TV's have differing numbers, and as mentioned the V & W models are not the same, so unless you can get hold of both spec' and they are identical, I think you may struggle with this

My experience of price match offers (in the UK) is that they can turn out to be an empty promise.

I once helped (OK, got conned into helping) a colleague shop for a fridge for her new house. We quickly discovered that most of the big electrical chains (Dixons, Comet, Rumbelows, Coop etc) all had price match offers, so set to with this in mind.

What we found in practice was that each chain had its own model of the same basic fridge, with its own variations on shelving and freezer compartment, sufficiently different to justify different model numbers. All were the same price to within 5 or 10 quid. If I remember correctly, the Coop had a slight edge both on price and the fact that you could get the stamps (read - [i]lots[/] of stamps).

In the end the best deal we found was from a small family-run electrical shop, where we could deal directly with the owner.

OK, that story was from the UK, but from your example the same practice may apply here as well.

I have been told that if you find the right small business here in Switzerland, they can match the prices of the big chains. You need to ask of course, and definitely ask the owner rather than an assistant.