Go Back   English Forum Switzerland > Living in Switzerland > Business & entrepreneur  
Reply
 
Thread Tools Display Modes
  #21  
Old 01.09.2011, 20:55
nic80's Avatar
Forum Veteran
 
Join Date: Jul 2009
Location: Lausanne
Posts: 801
Groaned at 3 Times in 3 Posts
Thanked 1,292 Times in 422 Posts
nic80 has a reputation beyond reputenic80 has a reputation beyond reputenic80 has a reputation beyond reputenic80 has a reputation beyond reputenic80 has a reputation beyond repute
Re: Opening a can of worms. In Switzerland, how much would you pay for...?

Quote:
View Post
I buy and send a lot of cards, mostly Hallmark/Shoebox, UK-made ones, Unicef or local charity ones for Christmas and some hand-crafted ones. Always have trouble finding nice ones--my regular place to buy them here is Globus--so cards is something I usually pick up whenever I go on a trip. As a result, I have a stockpile at home.

Gwen Frostic paper and cards are big where I am from in the US, but there are lots of similar presses. Some of the nicest cards I had were hand-printed ones I picked up on trips to various places. This is one thing I haven't been able to find very often here which I miss, and I would definitely well pay over department store price for it, provided it was a quality product.
Thank you for your comments Wow, the Gwen Frostic cards are cheap! I have no idea how she can make them for that price. I couldn't pay my paper supplier for that amount

Quote:
View Post
Hallmark? wha wha.... Um, no! :P (I mean I never buy them. I like the hand made stuff & buy mostly on Etsy).

My suggestion is to make little prints that can be framed & hang on the wall and invitations rather than cards, with cards as the sideline. I'm not sure people really send cards anymore, except as was mentioned about Xmas / New Year cards. You know Etsy already I'm sure.

Anyway, just my 2 pennies worth.

All the best!!
Thank you. Yes, I know of Etsy. But I don't feel I can list my products with them. I'm priced out of their stratosphere. Paper, ink, labour (ie. everything) is more expensive here so I just cannot compete. Also I currently use a hand-press and many in America use much larger presses run on electricity (making production much faster). For these reasons I'll be aiming at the Swiss market exclusively (but at least with me your postage and import taxes will be minimal.

Last edited by nic80; 01.09.2011 at 21:07.
Reply With Quote
  #22  
Old 01.09.2011, 20:57
Nickers's Avatar
Forum Legend
 
Join Date: May 2006
Location: Zurich
Posts: 3,693
Groaned at 41 Times in 35 Posts
Thanked 4,899 Times in 1,697 Posts
Nickers has a reputation beyond reputeNickers has a reputation beyond reputeNickers has a reputation beyond reputeNickers has a reputation beyond reputeNickers has a reputation beyond reputeNickers has a reputation beyond repute
Re: Opening a can of worms. In Switzerland, how much would you pay for...?

This stuff makes me go weak at the knees
Attached Thumbnails
opening-can-worms-switzerland-how-much-would-you-pay-url.jpeg   opening-can-worms-switzerland-how-much-would-you-pay-url-4.jpeg   opening-can-worms-switzerland-how-much-would-you-pay-url-3.jpeg   opening-can-worms-switzerland-how-much-would-you-pay-url-2.jpg   opening-can-worms-switzerland-how-much-would-you-pay-letterpress_invitations_10.jpeg  

Reply With Quote
The following 3 users would like to thank Nickers for this useful post:
  #23  
Old 01.09.2011, 21:08
nic80's Avatar
Forum Veteran
 
Join Date: Jul 2009
Location: Lausanne
Posts: 801
Groaned at 3 Times in 3 Posts
Thanked 1,292 Times in 422 Posts
nic80 has a reputation beyond reputenic80 has a reputation beyond reputenic80 has a reputation beyond reputenic80 has a reputation beyond reputenic80 has a reputation beyond repute
Re: Opening a can of worms. In Switzerland, how much would you pay for...?

Quote:
View Post
This stuff makes me go weak at the knees
Me too

Quote:
View Post
I ADORE letter press

If you branch into A3 prints I'd be very interested - of course the skill is in the creativity - there are some beaitiful letter press artworks around these days and screen prints

Friends of a friend have become VERY successful in the uk doing screen printing - I see Letter press prints being as popular

(sorry not had time to read all the thread if this has already been mentioned)
Their stuff is gorgeous!
Unfortunately I'm limited in size as I'm using an 8"x5" press. But when I grow up I hope to be using something very capable of an A3 print. I'm starting small
Reply With Quote
This user would like to thank nic80 for this useful post:
  #24  
Old 01.09.2011, 21:09
Member
 
Join Date: Dec 2010
Location: Zurich
Posts: 220
Groaned at 1 Time in 1 Post
Thanked 276 Times in 102 Posts
chrisinzurich has earned the respect of manychrisinzurich has earned the respect of manychrisinzurich has earned the respect of many
Re: Opening a can of worms. In Switzerland, how much would you pay for...?

If you want to do Christmas markets for this year you need to look into it very soon. I've applied to do some as well and the deadlines are often September or if you are lucky October. You'll probably have a better chance with smaller village markets in terms of application deadline.
I'm sure you'd have no problem at all getting a stand with what you are offering. Handmade or locally made items are usually accepted first. And you really should definately try to do the Christmas markets- it's great at getting word out and is fairly cheap advertising (renting a stand is often cheaper than placing an ad).

I am really looking forward to seeing your website. I think the idea is great! I find it soooo hard to find nice cards here (although I must say I hardly have the time to look anywhere but the coop or migros). I would send cards if I could find nice ones.

Good luck with your business!!
__________________
www.kokoandkalila.com
Reply With Quote
This user would like to thank chrisinzurich for this useful post:
  #25  
Old 01.09.2011, 21:32
Meisie's Avatar
Forum Veteran
 
Join Date: May 2010
Location: Amriswil - Thurgau
Posts: 1,691
Groaned at 3 Times in 3 Posts
Thanked 1,262 Times in 584 Posts
Meisie has a reputation beyond reputeMeisie has a reputation beyond reputeMeisie has a reputation beyond reputeMeisie has a reputation beyond reputeMeisie has a reputation beyond reputeMeisie has a reputation beyond repute
Re: Opening a can of worms. In Switzerland, how much would you pay for...?

I love beautiful cards! I'd pay around CHF 10 for a special one.
Reply With Quote
This user would like to thank Meisie for this useful post:
  #26  
Old 01.09.2011, 21:37
Assassin's Avatar
Forum Legend
 
Join Date: Mar 2010
Location: Chasing clouds
Posts: 4,023
Groaned at 180 Times in 123 Posts
Thanked 11,558 Times in 3,148 Posts
Assassin has a reputation beyond reputeAssassin has a reputation beyond reputeAssassin has a reputation beyond reputeAssassin has a reputation beyond reputeAssassin has a reputation beyond reputeAssassin has a reputation beyond repute
Re: Opening a can of worms. In Switzerland, how much would you pay for...?

I only send a few cards, hate to admit to using Facebook to remember who is when for birthdays.

Our company has been receiving Christmas card offers and calendar brochures throughout August, so you may be a little late to the party for 2011 if you're not ready to go soon.

Local cards seem to go well, if you have a card with the town/city on it where folk have their businesses, you immediately have "local color" which is a great selling point.

Good luck.
Reply With Quote
This user would like to thank Assassin for this useful post:
  #27  
Old 01.09.2011, 21:41
Meisie's Avatar
Forum Veteran
 
Join Date: May 2010
Location: Amriswil - Thurgau
Posts: 1,691
Groaned at 3 Times in 3 Posts
Thanked 1,262 Times in 584 Posts
Meisie has a reputation beyond reputeMeisie has a reputation beyond reputeMeisie has a reputation beyond reputeMeisie has a reputation beyond reputeMeisie has a reputation beyond reputeMeisie has a reputation beyond repute
Re: Opening a can of worms. In Switzerland, how much would you pay for...?

A local lady who hand paints cards: http://www.jennijohnson.com/
They are lovely cards. I adore them and I just love her Zuri Baby picture
Reply With Quote
This user would like to thank Meisie for this useful post:
  #28  
Old 01.09.2011, 22:23
poptart's Avatar
Forum Veteran
 
Join Date: May 2011
Location: Boston
Posts: 1,785
Groaned at 33 Times in 28 Posts
Thanked 3,013 Times in 1,242 Posts
poptart has a reputation beyond reputepoptart has a reputation beyond reputepoptart has a reputation beyond reputepoptart has a reputation beyond reputepoptart has a reputation beyond reputepoptart has a reputation beyond repute
Re: Opening a can of worms. In Switzerland, how much would you pay for...?

I'm a HUGE fan of letterpress. Last year I had custom letterpress invites made for my daughter's birthday since I hated all the general stuff that was available and it was only a little more expensive. Make something along those lines ( a simple card with lines for party info and a kiddie motif) and I'm sure I'd be interested. Maybe even make it with a bit of local flair/motifs, e.g. alps, and I'm sure you'll do well.
Reply With Quote
This user would like to thank poptart for this useful post:
  #29  
Old 01.09.2011, 23:08
Member
 
Join Date: Jul 2011
Location: Winterthur
Posts: 199
Groaned at 8 Times in 4 Posts
Thanked 219 Times in 81 Posts
AhYesBut has an excellent reputationAhYesBut has an excellent reputationAhYesBut has an excellent reputationAhYesBut has an excellent reputation
Re: Opening a can of worms. In Switzerland, how much would you pay for...?

1. Yes. Very important for presents. Such exquisite and handmade qualities lose something by mail order where you can't touch and feel. Craft and Christmas market I suspect will be very good for this kind of thing. I like leather bound portfolios and venetian laid paper, although I am not at all artistic.

2. I buy few cards and when I do so it is usually like most men: at last minute with a simple appraisal of message, size and how impressive it will appear to the recipient (I have never seen large greetings cards in CH...maybe its that understated thang?)

AYB

Quote:
View Post

1. Is giving something exquisite and handmade important to you? Do you pay extra for the little touches? Or are you happy with what Hallmark provide?

2. Where do you currently buy your cards? Roughly how much do you pay for them? Do you feel you get good value?


Thanks in advance for your input
Reply With Quote
This user would like to thank AhYesBut for this useful post:
  #30  
Old 01.09.2011, 23:25
GenevaSculler's Avatar
Forum Veteran
 
Join Date: May 2008
Location: Geneva
Posts: 1,251
Groaned at 7 Times in 5 Posts
Thanked 1,033 Times in 534 Posts
GenevaSculler has a reputation beyond reputeGenevaSculler has a reputation beyond reputeGenevaSculler has a reputation beyond reputeGenevaSculler has a reputation beyond reputeGenevaSculler has a reputation beyond repute
Re: Opening a can of worms. In Switzerland, how much would you pay for...?

I send cards rarely, and as it is normally only to close family and friends on special occasions I prefer to buy something a bit nicer than standard. Globus in Geneva has a reasonable selection, and I think somewhere around 6-8 CHF would be about comparable. Personally I wouldn't pay more than 10, as no matter how nice the card you know it will be binned sooner or later.

Good luck and I look forward to seeing the website.
Reply With Quote
This user would like to thank GenevaSculler for this useful post:
  #31  
Old 01.09.2011, 23:38
miniMia's Avatar
Forum Legend
 
Join Date: Apr 2007
Location: romandie
Posts: 9,971
Groaned at 101 Times in 92 Posts
Thanked 9,106 Times in 4,522 Posts
miniMia has a reputation beyond reputeminiMia has a reputation beyond reputeminiMia has a reputation beyond reputeminiMia has a reputation beyond reputeminiMia has a reputation beyond reputeminiMia has a reputation beyond repute
Re: Opening a can of worms. In Switzerland, how much would you pay for...?

Quote:
View Post
I'm a HUGE fan of letterpress. Last year I had custom letterpress invites made for my daughter's birthday since I hated all the general stuff that was available and it was only a little more expensive. Make something along those lines ( a simple card with lines for party info and a kiddie motif) and I'm sure I'd be interested. Maybe even make it with a bit of local flair/motifs, e.g. alps, and I'm sure you'll do well.
I'm also a huge fan of letterpress! I've keep my eye on the Argentine ebay equivalent to see if I can get my hands on one. As per the other thread, I'll try my hand at anything. I've made paper & I keep wanting to take a book binding class. There is a great paper store down here. In fact, they've even sold things at the Manor!
Reply With Quote
This user would like to thank miniMia for this useful post:
  #32  
Old 02.09.2011, 12:34
nic80's Avatar
Forum Veteran
 
Join Date: Jul 2009
Location: Lausanne
Posts: 801
Groaned at 3 Times in 3 Posts
Thanked 1,292 Times in 422 Posts
nic80 has a reputation beyond reputenic80 has a reputation beyond reputenic80 has a reputation beyond reputenic80 has a reputation beyond reputenic80 has a reputation beyond repute
Re: Opening a can of worms. In Switzerland, how much would you pay for...?

Thank you all for your fabulous input. Your comments and suggestions have helped greatly in the clarification and finessing of what I'm planning.

I have a new question. And thank you again (greatly) for your comments in advance.

How much importance do you place on the packaging when you receive something in the post? Do you care about the looks of the external packaging? What about when you open it? Do you care if the item has been wrapped carefully in tissue and 'finished'? Or do you only care about the product itself?
Reply With Quote
This user would like to thank nic80 for this useful post:
  #33  
Old 02.09.2011, 12:40
Member
 
Join Date: Jul 2011
Location: Winterthur
Posts: 199
Groaned at 8 Times in 4 Posts
Thanked 219 Times in 81 Posts
AhYesBut has an excellent reputationAhYesBut has an excellent reputationAhYesBut has an excellent reputationAhYesBut has an excellent reputation
Re: Opening a can of worms. In Switzerland, how much would you pay for...?

The inner packaging may be kept long term if it is of good quality. The outer packaging will be discarded and needs to be durable.

It depends what you are selling. Sometimes the packaging is part of the mystique and branding.

I have a Lindt chocolate three layer swing out drawer box that I have kept for months.

AYB
Reply With Quote
The following 2 users would like to thank AhYesBut for this useful post:
  #34  
Old 02.09.2011, 12:40
GenevaSculler's Avatar
Forum Veteran
 
Join Date: May 2008
Location: Geneva
Posts: 1,251
Groaned at 7 Times in 5 Posts
Thanked 1,033 Times in 534 Posts
GenevaSculler has a reputation beyond reputeGenevaSculler has a reputation beyond reputeGenevaSculler has a reputation beyond reputeGenevaSculler has a reputation beyond reputeGenevaSculler has a reputation beyond repute
Re: Opening a can of worms. In Switzerland, how much would you pay for...?

I would much prefer as little packaging as possible - it is such a waste. As long as the packet/envelope/box is sufficient to protect the contents that's all that is needed.
Reply With Quote
The following 2 users would like to thank GenevaSculler for this useful post:
  #35  
Old 02.09.2011, 12:43
nic80's Avatar
Forum Veteran
 
Join Date: Jul 2009
Location: Lausanne
Posts: 801
Groaned at 3 Times in 3 Posts
Thanked 1,292 Times in 422 Posts
nic80 has a reputation beyond reputenic80 has a reputation beyond reputenic80 has a reputation beyond reputenic80 has a reputation beyond reputenic80 has a reputation beyond repute
Re: Opening a can of worms. In Switzerland, how much would you pay for...?

Quote:
View Post
I would much prefer as little packaging as possible - it is such a waste. As long as the packet/envelope/box is sufficient to protect the contents that's all that is needed.
So for you would an option online to opt out of any extraneous packaging be viewed as a pro?
Reply With Quote
  #36  
Old 02.09.2011, 12:43
Member
 
Join Date: Jul 2011
Location: Winterthur
Posts: 199
Groaned at 8 Times in 4 Posts
Thanked 219 Times in 81 Posts
AhYesBut has an excellent reputationAhYesBut has an excellent reputationAhYesBut has an excellent reputationAhYesBut has an excellent reputation
Re: Opening a can of worms. In Switzerland, how much would you pay for...?

I don't agree, the packaging nest in which the product lies may greatly enhance the perceived value of the product beyond the cost of the coloured tissue paper. Think picnic hampers.

AYB

Quote:
View Post
I would much prefer as little packaging as possible - it is such a waste. As long as the packet/envelope/box is sufficient to protect the contents that's all that is needed.
Reply With Quote
This user would like to thank AhYesBut for this useful post:
  #37  
Old 02.09.2011, 12:49
GenevaSculler's Avatar
Forum Veteran
 
Join Date: May 2008
Location: Geneva
Posts: 1,251
Groaned at 7 Times in 5 Posts
Thanked 1,033 Times in 534 Posts
GenevaSculler has a reputation beyond reputeGenevaSculler has a reputation beyond reputeGenevaSculler has a reputation beyond reputeGenevaSculler has a reputation beyond reputeGenevaSculler has a reputation beyond repute
Re: Opening a can of worms. In Switzerland, how much would you pay for...?

Quote:
View Post
So for you would an option online to opt out of any extraneous packaging be viewed as a pro?
For me yes. I'm sure they are going to be very nice cards, but still for me extra unnecessary packaging is something that generally annoys me and I would be happy to be able to opt out.

It seems others may have a different view point though
Reply With Quote
This user would like to thank GenevaSculler for this useful post:
  #38  
Old 02.09.2011, 12:51
nic80's Avatar
Forum Veteran
 
Join Date: Jul 2009
Location: Lausanne
Posts: 801
Groaned at 3 Times in 3 Posts
Thanked 1,292 Times in 422 Posts
nic80 has a reputation beyond reputenic80 has a reputation beyond reputenic80 has a reputation beyond reputenic80 has a reputation beyond reputenic80 has a reputation beyond repute
Re: Opening a can of worms. In Switzerland, how much would you pay for...?

Quote:
View Post
For me yes. I'm sure they are going to be very nice cards, but still for me extra unnecessary packaging is something that generally annoys me and I would be happy to be able to opt out.

It seems others may have a different view point though
Thank you. I'll keep your viewpoint in mind and do my best to allow for it
Reply With Quote
  #39  
Old 02.09.2011, 12:59
Member
 
Join Date: Jul 2011
Location: Winterthur
Posts: 199
Groaned at 8 Times in 4 Posts
Thanked 219 Times in 81 Posts
AhYesBut has an excellent reputationAhYesBut has an excellent reputationAhYesBut has an excellent reputationAhYesBut has an excellent reputation
Re: Opening a can of worms. In Switzerland, how much would you pay for...?

Some interesting points in here:
http://www.tnsglobal.com/_assets/fil..._packaging.pdf


Quote:
if we think something tastes or works better because
of its packaging, is there any difference than if it really does? Perception of a food product, for example, has been shown to be affected by a variety of factors including taste, odour, information from labelling and images, attitudes, memory from previous experience, price, prestige, nutritional content, health belief, familiarity and brand loyalty (Krondl and Lau, 1978, 1982; Raats et al., 1995). If the halo effect created as a result of
visual factors truly does modify subsequent product perceptions, then packaging is not just a form of protection or promotion but also serves as a means of improving the overall
product experience
.
AYB
Reply With Quote
This user would like to thank AhYesBut for this useful post:
  #40  
Old 02.09.2011, 13:09
Nil's Avatar
Nil Nil is offline
Forum Legend
 
Join Date: Sep 2007
Location: Basel
Posts: 10,356
Groaned at 428 Times in 333 Posts
Thanked 16,045 Times in 6,322 Posts
Nil has a reputation beyond reputeNil has a reputation beyond reputeNil has a reputation beyond reputeNil has a reputation beyond reputeNil has a reputation beyond reputeNil has a reputation beyond repute
Re: Opening a can of worms. In Switzerland, how much would you pay for...?

When I bought my products from Chrisinzurich, she made a very neat packaging and every items were nicely organised with pretty ribbons and silk paper.

I felt my package was special! I loved it!
Reply With Quote
This user would like to thank Nil for this useful post:
Reply

Tags
marketing, questions, selling, small business, stationery




Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
 
Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are Off
Refbacks are Off


Similar Threads
Thread Thread Starter Forum Replies Last Post
How much can you save in Switzerland? Roam Employment 29 06.09.2011 20:36
How much less would you pay for a RHD car? 70sKitch Transportation/driving 4 10.10.2010 14:59
Poll: How much would you pay for an EF Summer Ball ticket eyebeebe Daily life 26 14.09.2010 21:39
Sewing alterations, how much would you pay? Panther Business & entrepreneur 13 10.08.2010 22:01
How much would you pay for a bottle of Harlan? Confloozed Food and drink 5 02.04.2010 03:16


All times are GMT +2. The time now is 00:44.


Powered by vBulletin® Version 3.8.4
Copyright ©2000 - 2022, Jelsoft Enterprises Ltd.
LinkBacks Enabled by vBSEO 3.1.0