Go Back   English Forum Switzerland > Living in Switzerland > Business & entrepreneur  
Reply
 
Thread Tools Display Modes
  #1  
Old 11.11.2013, 00:15
Newbie
 
Join Date: Nov 2013
Location: Geneva
Posts: 2
Groaned at 0 Times in 0 Posts
Thanked 0 Times in 0 Posts
swissbeer has no particular reputation at present
Craft beer in Switzerland

Hello Entrepreneurs and Investors,

My business partner and I are creating a craft beer here in Switzerland. We are looking for individuals that are interested in the distribution/sales and marketing in Switzerland. If you are interested in seeing the business plan and would like to be part of this venture. Contact me.

Thank you!
-Seth
Reply With Quote
  #2  
Old 05.12.2013, 01:41
Newbie
 
Join Date: Oct 2013
Location: Zurich
Posts: 9
Groaned at 0 Times in 0 Posts
Thanked 4 Times in 3 Posts
dzohny has no particular reputation at present
Re: Craft beer in Switzerland

Hi, while I am in no position to really be of much help regarding distribution, etc. I am a craft beer lover and definitely think the market in Switzerland does not have sufficient alternatives, esp. when it comes to craft beer bars (although the situatio in Zurich is getting better). Would love to hear about your beer out of sheer interest.

Cheers
Reply With Quote
  #3  
Old 05.12.2013, 02:39
Confloozed's Avatar
Forum Legend
 
Join Date: Dec 2007
Location: Zurich
Posts: 4,807
Groaned at 104 Times in 91 Posts
Thanked 4,964 Times in 2,359 Posts
Confloozed has a reputation beyond reputeConfloozed has a reputation beyond reputeConfloozed has a reputation beyond reputeConfloozed has a reputation beyond reputeConfloozed has a reputation beyond reputeConfloozed has a reputation beyond repute
Re: Craft beer in Switzerland

Quote:
View Post
Hi, while I am in no position to really be of much help regarding distribution, etc. I am a craft beer lover and definitely think the market in Switzerland does not have sufficient alternatives, esp. when it comes to craft beer bars (although the situatio in Zurich is getting better). Would love to hear about your beer out of sheer interest.

Cheers
When you say that, how many Swiss Craft beers do you know of?
Reply With Quote
  #4  
Old 09.12.2013, 14:55
Ttamasle's Avatar
Forum Veteran
 
Join Date: Dec 2011
Location: ZH, AaA
Posts: 766
Groaned at 6 Times in 4 Posts
Thanked 894 Times in 325 Posts
Ttamasle has a reputation beyond reputeTtamasle has a reputation beyond reputeTtamasle has a reputation beyond reputeTtamasle has a reputation beyond reputeTtamasle has a reputation beyond repute
Re: Craft beer in Switzerland

So many questions...but I am curious enough to ask the following:

1. You have just the one craft beer or do you intend on offering a variety?
2. What is the current design capacity and have you thoroughly examined your source water?
3. What market/demographic are you targeting?

I am all for good beer. In the last year alone the Zurich area has really stepped up its beer game. The only beers that are missing en-masse are certain beers that require a certain type of water that is not readily available in Switzerland. These differences can be overcome with chemistry, but of course, at a cost too.

I'd like to hear more. I could be interested. But in all honesty...the beer has to be something special it to have some 'legs'.
Reply With Quote
  #5  
Old 09.12.2013, 15:01
Jobsrobertsharpii's Avatar
Forum Veteran
 
Join Date: Aug 2011
Location: Z-U-R-I-C-H
Posts: 2,338
Groaned at 173 Times in 124 Posts
Thanked 3,384 Times in 1,536 Posts
Jobsrobertsharpii has a reputation beyond reputeJobsrobertsharpii has a reputation beyond reputeJobsrobertsharpii has a reputation beyond reputeJobsrobertsharpii has a reputation beyond reputeJobsrobertsharpii has a reputation beyond reputeJobsrobertsharpii has a reputation beyond repute
Re: Craft beer in Switzerland

You could try to visit some local microbreweries here in Switzerland- there's between 30 and 40 of them, at least. I don't know the Geneva area that well! but there's an annual craft beer festival in Rapperswil every year in September.
Reply With Quote
This user would like to thank Jobsrobertsharpii for this useful post:
  #6  
Old 09.12.2013, 15:06
Guest
 
Posts: n/a
Re: Craft beer in Switzerland

There are plenty of "craft" beers in Switzerland (what a hideous phrase!) but they're a bugger to get hold of, as dzohny observes.


Fortunately, where I live the monopoly is held by a decent brewer, but I'd hate to have to live on Feldschlossli like most of the poor buggers in canton Zurich have to...
Reply With Quote
The following 2 users would like to thank for this useful post:
  #7  
Old 09.12.2013, 15:55
Jobsrobertsharpii's Avatar
Forum Veteran
 
Join Date: Aug 2011
Location: Z-U-R-I-C-H
Posts: 2,338
Groaned at 173 Times in 124 Posts
Thanked 3,384 Times in 1,536 Posts
Jobsrobertsharpii has a reputation beyond reputeJobsrobertsharpii has a reputation beyond reputeJobsrobertsharpii has a reputation beyond reputeJobsrobertsharpii has a reputation beyond reputeJobsrobertsharpii has a reputation beyond reputeJobsrobertsharpii has a reputation beyond repute
Re: Craft beer in Switzerland

Quote:
there are plenty of "craft" beers in switzerland (what a hideous phrase!) but they're a bugger to get hold of, as dzohny observes.


Fortunately, where i live the monopoly is held by a decent brewer, but i'd hate to have to live on swiss piss like most of the poor buggers in canton zurich have to...
ftfy
Reply With Quote
This user would like to thank Jobsrobertsharpii for this useful post:
  #8  
Old 09.12.2013, 16:01
MidfieldGeneral's Avatar
Forum Veteran
 
Join Date: Oct 2008
Location: Zürich
Posts: 1,429
Groaned at 78 Times in 72 Posts
Thanked 2,744 Times in 1,148 Posts
MidfieldGeneral has a reputation beyond reputeMidfieldGeneral has a reputation beyond reputeMidfieldGeneral has a reputation beyond reputeMidfieldGeneral has a reputation beyond reputeMidfieldGeneral has a reputation beyond reputeMidfieldGeneral has a reputation beyond repute
Re: Craft beer in Switzerland

I had to google "craft beer"!

Good luck with your venture!
Reply With Quote
This user would like to thank MidfieldGeneral for this useful post:
  #9  
Old 09.12.2013, 17:04
amogles's Avatar
Forum Legend
 
Join Date: Mar 2008
Location: Zurich
Posts: 10,796
Groaned at 229 Times in 193 Posts
Thanked 22,489 Times in 9,549 Posts
amogles has a reputation beyond reputeamogles has a reputation beyond reputeamogles has a reputation beyond reputeamogles has a reputation beyond reputeamogles has a reputation beyond reputeamogles has a reputation beyond repute
Re: Craft beer in Switzerland

The situation in Switzerland is that many local breweries that maybe wouldn't count as craft beers but did have local character and roots got bought out by the big beer cartels who then started cutting corners. Production was concentrated onto an ever shrinking number of locations and every time a production site was lost, with it went a lot of experience. Many types were discontinued entirely and those that continued became more and more similar as old recipes were junked as costs counted for more than taste or character. But despite production obviously getting cheaper and more streamlined, prices continued to rise to feed the greed of the corporate shareholders.

Starting in the 1990s, dissatisfaction at the cartels led to increased interest in microbreweries and these really took off in the 2000s. Not all of them are much good, but they are worth exploring and even if they don't taste better than the cartel stuff, at least your money isn't going to a cartel. If you want more influence on beers, become a shareholder. Most microbreweries are shareholder owned and in contrast to big corporations, who talk about cash flow at shareholder meetings, in small breweries they actually talk mostly about beer and if you have an idea they do listen.

For many micros, it has been a steep learning curve, and their newer products are better than their first attempts. Likewise understanding the market has been a steep and bitter curve and the cartels have more tools at their disposition to keep out the micros than you might think. But those who have succeeded have done so by overcoming these challenges.
Reply With Quote
The following 2 users would like to thank amogles for this useful post:
  #10  
Old 09.12.2013, 17:28
PaddyG's Avatar
Forum Legend
 
Join Date: Aug 2007
Location: Pensier, Fribourg
Posts: 9,250
Groaned at 121 Times in 105 Posts
Thanked 16,857 Times in 5,912 Posts
PaddyG has a reputation beyond reputePaddyG has a reputation beyond reputePaddyG has a reputation beyond reputePaddyG has a reputation beyond reputePaddyG has a reputation beyond reputePaddyG has a reputation beyond repute
Re: Craft beer in Switzerland

So, for clarification, craft beer = micro-brewery or equivalent?
(translated from "biêre artisanale" I presume)
Reply With Quote
  #11  
Old 09.12.2013, 17:30
Guest
 
Posts: n/a
Re: Craft beer in Switzerland

Quote:
View Post
So, for clarification, craft beer = micro-brewery or equivalent?

Yup.


Meanwhile, a crafty beer = "I'm taking the dog for a walk, love."
Reply With Quote
The following 4 users would like to thank for this useful post:
  #12  
Old 09.12.2013, 17:39
Jobsrobertsharpii's Avatar
Forum Veteran
 
Join Date: Aug 2011
Location: Z-U-R-I-C-H
Posts: 2,338
Groaned at 173 Times in 124 Posts
Thanked 3,384 Times in 1,536 Posts
Jobsrobertsharpii has a reputation beyond reputeJobsrobertsharpii has a reputation beyond reputeJobsrobertsharpii has a reputation beyond reputeJobsrobertsharpii has a reputation beyond reputeJobsrobertsharpii has a reputation beyond reputeJobsrobertsharpii has a reputation beyond repute
Re: Craft beer in Switzerland

Quote:
Yup.


Meanwhile, a crafty beer = "I'm taking the dog for a walk, love."
Nah, that one's too mass-produced, too popular nowadays.
Reply With Quote
  #13  
Old 09.12.2013, 17:42
PaddyG's Avatar
Forum Legend
 
Join Date: Aug 2007
Location: Pensier, Fribourg
Posts: 9,250
Groaned at 121 Times in 105 Posts
Thanked 16,857 Times in 5,912 Posts
PaddyG has a reputation beyond reputePaddyG has a reputation beyond reputePaddyG has a reputation beyond reputePaddyG has a reputation beyond reputePaddyG has a reputation beyond reputePaddyG has a reputation beyond repute
Re: Craft beer in Switzerland

Quote:
Yup.


Meanwhile, a crafty beer = "I'm taking the dog for a walk, love."
"I'm just letting the cat out" doesn't appear to work quite as well, unfortunately...
Reply With Quote
  #14  
Old 09.12.2013, 18:11
amogles's Avatar
Forum Legend
 
Join Date: Mar 2008
Location: Zurich
Posts: 10,796
Groaned at 229 Times in 193 Posts
Thanked 22,489 Times in 9,549 Posts
amogles has a reputation beyond reputeamogles has a reputation beyond reputeamogles has a reputation beyond reputeamogles has a reputation beyond reputeamogles has a reputation beyond reputeamogles has a reputation beyond repute
Re: Craft beer in Switzerland

One more thing.

When I think of the micros I'm invested in, the concept of a business plan was never really part of their thinking. The just went out and did it and tested how far they could go and some went far far further than they had ever imagined they could.

Any brewery that has a business plan before it has a product is way too serious in my opinion.
Reply With Quote
This user would like to thank amogles for this useful post:
  #15  
Old 09.12.2013, 18:23
Confloozed's Avatar
Forum Legend
 
Join Date: Dec 2007
Location: Zurich
Posts: 4,807
Groaned at 104 Times in 91 Posts
Thanked 4,964 Times in 2,359 Posts
Confloozed has a reputation beyond reputeConfloozed has a reputation beyond reputeConfloozed has a reputation beyond reputeConfloozed has a reputation beyond reputeConfloozed has a reputation beyond reputeConfloozed has a reputation beyond repute
Re: Craft beer in Switzerland

Zuripiss?

You mean like Müller Brau, Eiensiedler, Wadi Brau, Turbin? Although the last one really is. The Beverages of the World, or whatever it is called in the HB has a ton of great Swiss beers. My current favorite is the Appenzeller Hempf Beer, tastes like ginger is in there, and I usually don't like that.

I occasionally hear, how Switzerland is in a real need for local or micro brews, but if anyone actually travels this country a bit, you will find there are a lot here. The more risk takers are in the French part. But, I mean this country is like the size of the south half of Michigan, by comparison, does Michigan have more beer choices then here?

It probably does, but Switzerland may be lacking a bit of variety, but, in Michigan for example, that huge variety is replaced year by year by start-ups collapsing one after the other. So variety doesn't always equal success.
Reply With Quote
The following 3 users would like to thank Confloozed for this useful post:
  #16  
Old 09.12.2013, 18:58
Confloozed's Avatar
Forum Legend
 
Join Date: Dec 2007
Location: Zurich
Posts: 4,807
Groaned at 104 Times in 91 Posts
Thanked 4,964 Times in 2,359 Posts
Confloozed has a reputation beyond reputeConfloozed has a reputation beyond reputeConfloozed has a reputation beyond reputeConfloozed has a reputation beyond reputeConfloozed has a reputation beyond reputeConfloozed has a reputation beyond repute
Re: Craft beer in Switzerland

Here is one guy's site, who I imagine, has an immense, non view of his penis, belly...

http://www.bov.ch/cgi-bin/guide.cgi

Which lists 378 active breweries...not exactly a handful.
Reply With Quote
  #17  
Old 09.12.2013, 19:09
Ttamasle's Avatar
Forum Veteran
 
Join Date: Dec 2011
Location: ZH, AaA
Posts: 766
Groaned at 6 Times in 4 Posts
Thanked 894 Times in 325 Posts
Ttamasle has a reputation beyond reputeTtamasle has a reputation beyond reputeTtamasle has a reputation beyond reputeTtamasle has a reputation beyond reputeTtamasle has a reputation beyond repute
Re: Craft beer in Switzerland

Quote:
View Post
My current favorite is the Appenzeller Hempf Beer, tastes like ginger is in there, and I usually don't like that.
Hanfblüte...that is good stuff...especially in the summer. Its all hemp and hops.

For a beers that really restores faith in Swiss beers I have short list of ones that I've found really top notch:
1. Appenzeller Schwarzer Kristall (wow wow wow)
2. Brauerei Baar - Goldmandli (both versions)
3. Anything BFM (mandragore...yum).
4. The house brews at Luzern Rathaus
5. What ever I make in the cellar.

There are others that have been good for sure. But the above (albeit a trifecta of darker beers) are really exceptional.

I got a deal for everyone...help me buy more equipment and I will brew more beer.
Reply With Quote
The following 3 users would like to thank Ttamasle for this useful post:
  #18  
Old 09.12.2013, 19:17
Jobsrobertsharpii's Avatar
Forum Veteran
 
Join Date: Aug 2011
Location: Z-U-R-I-C-H
Posts: 2,338
Groaned at 173 Times in 124 Posts
Thanked 3,384 Times in 1,536 Posts
Jobsrobertsharpii has a reputation beyond reputeJobsrobertsharpii has a reputation beyond reputeJobsrobertsharpii has a reputation beyond reputeJobsrobertsharpii has a reputation beyond reputeJobsrobertsharpii has a reputation beyond reputeJobsrobertsharpii has a reputation beyond repute
Re: Craft beer in Switzerland

Quote:
View Post
Hanfblüte...that is good stuff...especially in the summer. Its all hemp and hops.

For a beers that really restores faith in Swiss beers I have short list of ones that I've found really top notch:
1. Appenzeller Schwarzer Kristall (wow wow wow)
2. Brauerei Baar - Goldmandli (both versions)
3. Anything BFM (mandragore...yum).
4. The house brews at Luzern Rathaus
5. What ever I make in the cellar.

There are others that have been good for sure. But the above (albeit a trifecta of darker beers) are really exceptional.

I got a deal for everyone...help me buy more equipment and I will brew more beer.
Ditto this one!
Reply With Quote
  #19  
Old 09.12.2013, 19:29
Confloozed's Avatar
Forum Legend
 
Join Date: Dec 2007
Location: Zurich
Posts: 4,807
Groaned at 104 Times in 91 Posts
Thanked 4,964 Times in 2,359 Posts
Confloozed has a reputation beyond reputeConfloozed has a reputation beyond reputeConfloozed has a reputation beyond reputeConfloozed has a reputation beyond reputeConfloozed has a reputation beyond reputeConfloozed has a reputation beyond repute
Re: Craft beer in Switzerland

Quote:
View Post

I got a deal for everyone...help me buy more equipment and I will brew more beer.
If you are any good, I would even invest. Now who is good with marketing...hmmm.
Reply With Quote
  #20  
Old 09.12.2013, 19:43
TiMow's Avatar
Forum Legend
 
Join Date: Dec 2010
Location: Fribourg
Posts: 9,302
Groaned at 237 Times in 154 Posts
Thanked 12,188 Times in 5,300 Posts
TiMow has a reputation beyond reputeTiMow has a reputation beyond reputeTiMow has a reputation beyond reputeTiMow has a reputation beyond reputeTiMow has a reputation beyond reputeTiMow has a reputation beyond repute
Re: Craft beer in Switzerland

An interesting concept, situated in three villages in Canton Fribourg, is Fleisch und Brau.

A micro brewery run in cunjunction with - and in - a butchers shop.

http://www.fleischundbrau.ch/

...... and sorry that I can`t help financially, but I have already made substantial investments in many breweries, to date.
Reply With Quote
The following 3 users would like to thank TiMow for this useful post:
Reply

Tags
beer, brewing, distribution, marketing, sales




Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
 
Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are Off
Refbacks are Off


Similar Threads
Thread Thread Starter Forum Replies Last Post
Craft Beer in Rapperswil SWISSG Commercial events 0 06.06.2013 21:39
Rapperswil Swiss Craft Beer Festival SWISSG Commercial events 10 20.09.2012 01:41
Rapperswil Craft Beer Festival SWISSG Commercial events 18 31.08.2012 12:18
Swiss Craft Beer Delivery Service SWISSG Commercial 4 26.04.2012 06:43
Swiss Craft Beer Festival: "Biertreff 2011" in the Rapperswil Castle SWISSG Commercial events 16 28.09.2011 21:17


All times are GMT +2. The time now is 17:36.


Powered by vBulletin® Version 3.8.4
Copyright ©2000 - 2020, Jelsoft Enterprises Ltd.
LinkBacks Enabled by vBSEO 3.1.0