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Old 02.06.2010, 16:55
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Sales protocol

Hi all,
my wife recently started a SaRL in Geneva and received the first batch of imported products from China (mostly gift products).
Now the challenge is to sell them of course.

The question is: can anyone advise on the "sales protocol" to be followed when approaching potential big customers like Migros or Coop?

Does anyone know of a consulting firm to advise you on the right pointers regarding the "etiquette" of selling products to Swiss retail companies?

I ask because she has been doing a lot of call calling just to be told to call the offices in Zurich, but nobody really gives away the contact details of the person/department in charge of purchases.

Thank you in advance.
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