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The Rappi Bier Factory, and a mini Ploughmans, are coming to Zurich!
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grumpygrapefruit
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13.08.2011 12:00 to 19:00
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City/Town: Zurich, 8005
Event Type: Special Promotion
Location: Markthall im Viadukt, 231 Limmatstrasse,

Saturday August 13th, the Rappi Bier Factory are coming to the Markthalle im Viadukt to help me promote their beer (which I already sell there). There will be free tasters of 3 or 4 of their beers and you will be able to talk to some of the team who consistently brew the best beer in Switzerland and, with their Blackbier, the best black beer in Europe.

We will also be offering a free cheese tasting, the idea is to explain to our Swiss customers how cheese is often served with beer in the UK so we will be pairing the beers with what we think are suitable cheeses but also asking the customers what they think are the best pairings.

We also hope this day will finally persuade the market bar that they really should be serving Rappi Gold at least at the bar.

That's the serious bit...... but we also plan to have a bit of fun....

So, the beer will also be available to buy by the glass if you decide it is good enough to turn your day into a beer day (trust me, it is) and you will be able to buy bottles to take home.

I will also be preparing mini Ploughmans Lunches.... plastic lunch trays filled with salad, pickle/chutney, cheese and bread. You won't be able to sit at the restaurant to eat these so we will make them in such a way that they can be eaten standing up with just a fork at our temporary bar, or if the weather is friendly, you can head outside and eat them at one of the pavement benches. Price will be around 10.00 CHF per plate, not sure what cheese we will be offering but there will be a choice of a cheddar and a Stilton at least.

You can get to the market by trams 4 and 13 which stop outside at Dammweg or by train to Hardbrücke and a short walk. See you there!
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  #2  
Old 21.07.2011, 09:18
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Re: The Rappi Bier Factory, and a mini Ploughmans, are coming to Zurich!

Grumps, as you know I love their beer. Do you know of any bars or pubs in Zurich that serve it?
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Old 21.07.2011, 10:08
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Re: The Rappi Bier Factory, and a mini Ploughmans, are coming to Zurich!

Beer is not just fizzy, watery lager. We as consummers ought to question bars and restaurants who feel grand enough to offer first class wines but treat their customers with contempt by offering only lousy beer. Either they don't understand nor take beer seriously or they think their customers are chumps.

There are various micro breweries rising to prominence across the country and it would be lovely to have local bars providing a selection of international, national and local beers, rather than the nasty 'choice' currently on offer in most Swiss bars / restaurants.

It's up to us as consumers to press for better quality.

I could drink a RappiGold for breakfast. Not sure the same could be said of some national beers

It comes as a surprise to many that beer can be used like wine to compliment food, yet beer is hardly a modern invention.

Looking forward to it!
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Old 21.07.2011, 10:25
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Re: The Rappi Bier Factory, and a mini Ploughmans, are coming to Zurich!

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Grumps, as you know I love their beer. Do you know of any bars or pubs in Zurich that serve it?
None that I know of yet but we are trying to get it in. Hopefully the Viadukt bar will be the first!

As UM say's, most restaurants and bars are not too bothered or are tied to one the big water beer breweries.

I have asked a couple of restaurants that I supply cheese to, the sort of funky alternative places that you would think Rappi beer would be welcome at and they all tell me the same thing, (most) Swiss consumers just don't see beer as something special, it's just cold and wet and they don't care what they drink. But these same people will spend 20 minutes perusing a wine list before spending 50 - 100 chufs on a wine. It will change, but might take some time.
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Old 22.07.2011, 09:58
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Re: The Rappi Bier Factory, and a mini Ploughmans, are coming to Zurich!

Grumpy, doesn't the street parade take place on the same day?
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Old 22.07.2011, 14:04
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Re: The Rappi Bier Factory, and a mini Ploughmans, are coming to Zurich!

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Grumpy, doesn't the street parade take place on the same day?
Yes, this is the case. I presume they know this absolutely, and expect more visitors than normal after the actual parade will have ended. People who then will take the info with them.

The Viadukt still suffers a bit from the fact that many of the shop owners thought that people working in nearby banks would go shopping in that area which of course was as wrong as it was obvious, as "bankers" do NOT spend their time in that quarter but move into "better" quarters to do their shopping. They have recently changed their opening hours in order to be more attractive to both residents of the quarter and visitors from outside, but of course look forward to new customers from outside. For the producers of the Rappi Beer, a "wider audience" for their products might be a good option. Not least as Rapperswil is a well known "Ausflugsziel", not least with the Zürichsee-Schiffe, and some of the visitors might opt for a short walk over to the Kaserne to have a beer overthere.
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Old 22.07.2011, 14:08
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Re: The Rappi Bier Factory, and a mini Ploughmans, are coming to Zurich!

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Yes, this is the case. I presume they know this absolutely, and expect more visitors than normal after the actual parade will have ended. People who then will take the info with them.
Forgive me Wolli, but I doubt the Street Parade crowd falls in the same circle as the cheese affecionado crowd. Also, I can only imagine, that people who will not attend the street parade, will stray away from Zurich and the chaos involved with it.
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Old 22.07.2011, 16:09
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Re: The Rappi Bier Factory, and a mini Ploughmans, are coming to Zurich!

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Forgive me Wolli, but I doubt the Street Parade crowd falls in the same circle as the cheese affecionado crowd. Also, I can only imagine, that people who will not attend the street parade, will stray away from Zurich and the chaos involved with it.
Probably true. I however will be at Street Parade. But considering the street ban of selling beer, I could be interested to take some Rappi in my back back...with other beverages. Any chance they are selling it in Bag in Box?
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Old 22.07.2011, 17:28
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Re: The Rappi Bier Factory, and a mini Ploughmans, are coming to Zurich!

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Forgive me Wolli, but I doubt the Street Parade crowd falls in the same circle as the cheese affecionado crowd. Also, I can only imagine, that people who will not attend the street parade, will stray away from Zurich and the chaos involved with it.
Quite many of the StreetParade people may well be cheese aficionados and even more so beer aficionados. And during the street parade, you only have to stay away from General Guisan Quai and the Bellevue -Stadelhofen area, and then it is no problem really. There in general is no chaos involved, but the whole matter is remarkably well under control (exceptions permitted).
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Old 22.07.2011, 22:25
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Re: The Rappi Bier Factory, and a mini Ploughmans, are coming to Zurich!

Can we wear our spandex outfits to the cheesy beer tasting?

Seriously (OT) though, this is my second year of being in Zureich at the same time as the street parade and hopefully I can miss it. The only thing is, Mrs Nickatbasel and Nickatbasel Jnr will be arriving at HB at about 5pm that day from the Netherlands. Am I right in thinking the best way back to Albisrieden is going to be via S-bahn to Hardbrucke or Altstetten with a stopover at the Viadukt?

Cheers,
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Old 24.07.2011, 15:28
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Re: The Rappi Bier Factory, and a mini Ploughmans, are coming to Zurich!

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Can we wear our spandex outfits to the cheesy beer tasting?

Seriously (OT) though, this is my second year of being in Zureich at the same time as the street parade and hopefully I can miss it. The only thing is, Mrs Nickatbasel and Nickatbasel Jnr will be arriving at HB at about 5pm that day from the Netherlands. Am I right in thinking the best way back to Albisrieden is going to be via S-bahn to Hardbrucke or Altstetten with a stopover at the Viadukt?

Cheers,
Nick
Absolutely. Where they will find you, no doubt, propping up the bar enjoying a Rappigold.
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Old 03.08.2011, 10:09
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Re: The Rappi Bier Factory, and a mini Ploughmans, are coming to Zurich!

I know this is about beer, but...having missed the Port tasting, any chance you'll still have some bottles to sell?

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Old 03.08.2011, 11:21
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I know this is about beer, but...having missed the Port tasting, any chance you'll still have some bottles to sell?

Oh yes, Port will be stocked all the time now and most Saturdays there will be a bottle open to taste too
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Old 03.08.2011, 12:31
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Re: The Rappi Bier Factory, and a mini Ploughmans, are coming to Zurich!

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Beer is not just fizzy, watery lager. We as consummers ought to question bars and restaurants who feel grand enough to offer first class wines but treat their customers with contempt by offering only lousy beer. Either they don't understand nor take beer seriously or they think their customers are chumps.

There are various micro breweries rising to prominence across the country and it would be lovely to have local bars providing a selection of international, national and local beers, rather than the nasty 'choice' currently on offer in most Swiss bars / restaurants.

It's up to us as consumers to press for better quality.

I could drink a RappiGold for breakfast. Not sure the same could be said of some national beers

It comes as a surprise to many that beer can be used like wine to compliment food, yet beer is hardly a modern invention.

Looking forward to it!
Agree - Rappigold is a brilliant beer, and one of the few I actually savour when drinking.

BTW, is what we're having today, and had before last week, a con-summer? Sorry, couldn't resist
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Old 10.08.2011, 19:06
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Re: The Rappi Bier Factory, and a mini Ploughmans, are coming to Zurich!

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Oh yes, Port will be stocked all the time now and most Saturdays there will be a bottle open to taste too
Great news, I am very much looking forward to the lunch, the cheese, the Rappi beer and the port - perfect way to begin my vacations
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Old 12.08.2011, 14:43
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Re: The Rappi Bier Factory, and a mini Ploughmans, are coming to Zurich!

Final bump.... if you are a Maybe and know now for certain, could you please confirm, I'm trying to plan how many Ploughmans lunches to make
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Old 12.08.2011, 15:23
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Re: The Rappi Bier Factory, and a mini Ploughmans, are coming to Zurich!

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... Am I right in thinking the best way back to Albisrieden is going to be via S-bahn to Hardbrucke or Altstetten with a stopover at the Viadukt?

Cheers,
Nick
Take the Tram 4 or 13 from the HB to Dammweg; the stop is just outside the Markthalle's doors. It's easier if FamblyNick are schlepping bags etc than walking around from the station at the other end.
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Old 12.08.2011, 18:27
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Re: The Rappi Bier Factory, and a mini Ploughmans, are coming to Zurich!

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Final bump.... if you are a Maybe and know now for certain, could you please confirm, I'm trying to plan how many Ploughmans lunches to make
We are an extremely likely! Looking forward to my first EF event with good cheese and beer to boot!
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Old 13.08.2011, 11:25
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Re: The Rappi Bier Factory, and a mini Ploughmans, are coming to Zurich!

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Beer is not just fizzy, watery lager. We as consummers ought to question bars and restaurants who feel grand enough to offer first class wines but treat their customers with contempt by offering only lousy beer. Either they don't understand nor take beer seriously or they think their customers are chumps.

There are various micro breweries rising to prominence across the country and it would be lovely to have local bars providing a selection of international, national and local beers, rather than the nasty 'choice' currently on offer in most Swiss bars / restaurants.

It's up to us as consumers to press for better quality.

I could drink a RappiGold for breakfast. Not sure the same could be said of some national beers

It comes as a surprise to many that beer can be used like wine to compliment food, yet beer is hardly a modern invention.

Looking forward to it!
A little late to this thread but thankfully not too late. We are looking forward to our first taste of Swiss microbrew.

To echo the above comment, we are disheartened at the lack of variety of beers at not only restaurants but at pubs and bars too. We are new here so I'm sure we'll eventually find a few gems, but so far it has proved more challenging than we had anticipated.

I read a quote from a Peruvian restaurateur who has enjoyed international success, that he is reluctant to open restaurants in places where their traditions are so steeped because the people believe so firmly in only their traditions.
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Old 13.08.2011, 11:49
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We are an extremely likely! Looking forward to my first EF event with good cheese and beer to boot!
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A little late to this thread but thankfully not too late. We are looking forward to our first taste of Swiss microbrew.

To echo the above comment, we are disheartened at the lack of variety of beers at not only restaurants but at pubs and bars too. We are new here so I'm sure we'll eventually find a few gems, but so far it has proved more challenging than we had anticipated.

I read a quote from a Peruvian restaurateur who has enjoyed international success, that he is reluctant to open restaurants in places where their traditions are so steeped because the people believe so firmly in only their traditions.
Be sure to say hello!

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