all the swiss I've asked see it firmly as American

I thought it was German.

Tom

Some Swiss claim even the name is English. Supposedly Toblerone was invented by a guy called Tobler and he called his first type of chocolate Tobler One, so that Americans would understand.

So, if there is any truth to that, even if Tobler-one was once technically Swiss, it has always been intended for furriners.

That could be a myth. <<The product's name is a portmanteau combining Tobler's name with the Italian word torrone (a type of nougat)>>

It seems unfair to me that it's called after Tober. It should be called 'Baumone':

<<Emil Baumann, the cousin of Theodor Tobler, created the unique recipe consisting of milk chocolate including nougat, almonds and honey and Theodor Tobler came up with the distinctive triangular shape and packaging>>

An seven piece long Baumone? Good that they used the longer name

Exactly, which was why I saidd "if Swiss was really Swiss". It is not like it makes a huge difference, maybe it was a pretext to economise, I am sure other suppliers are cheaper than Laderach. Still like the chocolate.

When they were still called Swissair they had chocolate from Alprose, and it actually said so clearly on the wrapper. I think for many second tier chocolate makers like Alprose a contract like that made all the difference between being a name in Ticino and being a name all over the world.

They would probably have accepted the contract even if they only got to cover their costs.

In the case of Läderach, the name is not on the wrapper AFAIK, so the value to them is much smaller.

Gawd, I am not a chocolate person but should stop reading this thread. I think I got some Frey at home

I meant their "Christian propaganda" as Kittster put it, I was answering to her.

The passengers have no idea they will be eating guilt free chocolates.

I see this differently.

And Toblerone is no longer Swiss chocolate and should not be allowed to be sold as such.
Same goes for Ovomaltine.

And if NHS is bought by the US, Britain will become one huge testing ground for US pharmaceutical companies. Well worth the buying price.

One of which does, apparently. Maybe others do, but you've not found out about it. But what if their workers use their wages to fund fundamentalist Christian propaganda? Is it just when the owners do it? Or workers? Or management?

No - the only sensible thing to do is to not eat chocolate. That way you can remain pure.

It has already been Frey chocolate for years on Swiss.

Aren't you bored of your purely argumentative lack of seeing the point yet? I certainly am.

This is about the Läderach chocolate hand-out, not the Frey chocolates.

With this post you prove beyond any reasonable doubt that you are incapable of putting forth a logical argument and are exactly the kind of person I pointed out in my previous post as having almost zero common sense and social intelligence. If you need to be told that there is a dramatic difference between a worker within a company funding fundamentalist Christian propaganda, and the founding family/owner who own the company and receive the profits funding Christian propaganda, then there really is no hope for you being able to engage in this kind of debate and you are simply either mind-bogglingly dense or just a really, really crap troll on a wind-up. My money is on the former... that you just aren't particularly bright outside of what you do for a day job (don't worry, you certainly aren't alone in this thread).

Well, you're interested enough to read it, so it can't be all bad.

Well done! Keep it up.

I learned something new this morning that there’s actually an expression to describe this sort of behaviour, “woke capitalism”.

Aren't these desperate attempts to stir the pot (online forum) by shaming people for whatever position they may choose to have equally bad as that "virtue signalling" the neocons use to blame?

Think of it a little, after you're done with this internet power trip.
I think the Laderach boycott or the Laderach "issue" is not the problem here. It seems some people can't get over the fact that others take the liberty to "virtue signal" and "pose" as they see fit. As some mod put it - shaming others for shaming others will never work.

Yup. I think so.

Nope.
TonyClifton pointed to something that is actually very interesting if you bother to go check it out. Not totally surprising but interesting.